We all want more time in the morning when we get ready to face the big bad world. Some of us blowdry and curl, some blowdry and straighten. For those that like their hair straight but were born with curls, usually a keratin treatment or...
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Zerran International, makers of Zerran Hair Care products for professional salon use including RealLisse, the world’s first vegan hair smoothing system, makes its first appearance at Cosmoprof Worldwide Bologna, March 9-12, 2012, in...
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“Ethics and Stylist Safety is Non-negotiable” is an opinion-editorial (op-ed) contributed by Zerran marketing director, Cindy Van Steelandt. This appeared in the March 2012 issue of Stylist Newspaper...
Read more In the wake of recent headlines concerning the dangers of keratin and formaldehyde-based hair smoothing treatments, stylists are seeing Zerran Hair Care with new eyes. At ABS 2012, the prime focus is RealLisse, a healthy and safe alternative to...
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WWD reporter, Rachel Brown, toured the recent International Salon and Spa Expo show in Long Beach. Her wrap up report includes observations about the hair smoothing category and a quote from Zerran marketing director, Cindy Van Steelandt. WWD...
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February 2012 – The Stars group of distribution companies has added Zerran Hair Care products to its professional products lineup. Modern Salon – Stars Rep Announcement
Read more After conducting the HRIPT test on human subjects, Zerran International is pleased to announce that Zerran RealLisse, a new technology semi-permanent smoothing system, and Zerran Reform, a permanent hair straightener, are the only products of...
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ISSE Long Beach 2012 marks the start of the pro beauty industry’s show season and the one year anniversary of the launch of RealLisse Vegan Hair Smoothing System. Zerran proudly announces that all Zerran Reform and RealLisse products...
Read more Jenn MacDonald, a celeb stylist and owner of Nest Salon in West Hollywood, CA, talks about her experience with Zerran as a safer alternative to Brazilian keratin treatments. Surprisingly Dangerous Beauty Practices – eHow.com
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