“Ethics and Stylist Safety is Non-negotiable” is an opinion-editorial (op-ed) contributed by Zerran marketing director, Cindy Van Steelandt. This appeared in the March 2012 issue of Stylist Newspaper...
Read moreMarch 2012 Stylist Newspaper
WWD: ISSE Reports Tentative Beauty Consumers
WWD reporter, Rachel Brown, toured the recent International Salon and Spa Expo show in Long Beach. Her wrap up report includes observations about the hair smoothing category and a quote from Zerran marketing director, Cindy Van Steelandt. WWD...
Read moreModern Salon – Stars Partners With Zerran
February 2012 – The Stars group of distribution companies has added Zerran Hair Care products to its professional products lineup. Modern Salon – Stars Rep Announcement
Read moreBIR – December 2011
Mention of Zerran RealLisse and Fred Segal Salon’s Matthew Preece making the news page of the Los Angeles Times December 2011 BIR
Read moreLaunchPad – First Look at Zerran Diamond Mist
December 2011 Launchpad First Look column selected Zerran Radiant Finish Diamond Mist as a featured hair styling product for the holidays! Launch Pad – First Look – Diamond Mist
Read moreStuff Boston – Beauty Awards, Smoothest Moves
Salon Mario Russo was recognized as the first to intro Zerran’s vegan and keratin-free RealLisse Hair Smoothing Treatment in STUFF Boston magazine’s annual Beauty Awards issue. This bi-weekly zine is considered a go-to guide for the...
Read moreBIR – November 2011
Zerran’s new Diamond Mist product announcement and distributor appointments were included in this month’s BIR (Beauty Industry Report). 3pg-November 2011 BIR
Read moreBeauty Store Business – First Impressions
Zerran’s Radiant Finish Diamond Mist finishing spray is a featured new product pick in the November 2011 issue of Beauty Store Business. See it on page 6. BSB – Dimond Mist
Read moreLA Times – A Cure for What Curls You
The Los Angeles Times Sunday edition featured Zerran RealLisse in an article touting the arrival of new formaldehyde-free alternatives to Brazilian Blowout. Three photos accompanying the print edition captured Fred Segal Salon owner Matthew...
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